Social Media

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World Social Media Day Social Media is a brilliant way for B&Bs and independent hotels to connect with their customers, build relationships and promote themselves. In celebration of World Social Media Day, here are freetobook’s top ten social media tips for B&Bs: Make visuals a social media priority Give future guests a virtual experience of what it will be [...]
Packages help direct bookings Packages: the latest update on freetobook. Using freetobook packages you can now offer your customers extra value added inclusions and change the board basis for any specific package you wish to create. Types of Package: Added Meals – for example you may have a standard rate with Bed and Breakfast and want to offer a [...]
Scotland’s Luxury B&Bs – Hot Travel Trend At freetobook we were delighted to read a recent article in The Herald about the new generation of boutique B&Bs in Scotland, which it describes as “increasingly fashionable, even becoming the top choice for young travellers”. It highlights the importance of giving guests a ‘personal experience’ – something we know that our freetobookers excel at! So [...]
Airbnb and freetobook In an open letter this week to boutique hotel and B&B owners, Airbnb have just announced that going forward they want to ensure that small business owners have access to their community of travelers. Airbnb has always been a favourite of thousands of freetobook customers; over the years a large number have registered with Airbnb and [...]
Card payments : fast, secure, and easy with Stripe Faster and more secure, Stripe is a brilliant online payment system which enables accommodation providers to take card payments – without the need for a merchant account or a payment gateway! Access to an easy to use credit and debit card system can make life so much easier for our customers. Stripe enables you to [...]
Maximum Direct Bookings 2018 New year, new direct booking updates! Direct bookings save you commission, time and are three times less likely to cancel than bookings made through an OTA. As always, freetobook has your back – our new SearchPro upgrade can increase your direct bookings by up to 40%! Here are our top tips to make the most [...]
Hotel Bonanza 8 percent Hotel Bonanza is a new Online Travel Agent (OTA) with a strategy of offering a lower commission for accommodation owners and a discount to guests. They have set their commission at 8% so you will find them considerably cheaper than the current dominant OTAs. Freetobook is a family run company so our loyalty is firmly [...]
3 Things to learn from Hilton CEO High levels of cancellation, high commissions from Online Travel Agencies (OTAs) and competition from Airbnb are big issues that a giant chain like Hilton have in common with independent owners. In a recent interview, the CEO of Hilton talked about rising cancellation rates, high commission from the OTAs and competition from Airbnb. Every day is [...]
3 Ways to Power Direct Bookings 1. Show the benefits of booking directly Why should I book directly ? Answer this question in your customer’s mind and you will increase your direct bookings. Use some subtle “book direct” images and text to show that booking directly on your website is the best thing that guests can do. Customers need to be [...]
AA B&B Awards 2017 Huge congratulations to the winners of the AA B&B Awards 2017 and especially to the two properties who are using freetobook – Mansion Hotel, Llansteffan and Glenegedale House, Islay.  The awards took place on the 8th May and we could not wait to congratulate the winners. The B&Bs using freetobook won in the following categories: AA [...]
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