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When guests compare properties, a lower rating on Google can make it harder to be chosen.
Potential guests often look at reviews before deciding where to book. If your Google rating is lower than other properties they’re considering, they’re likely to choose a better-rated alternative instead.
The good news is you can improve your rating over time.
By consistently asking guests for feedback, you can allow more of your happy guests to share their experience and help improve your Google rating over time.
See how to fix it →Give Your Happy Guests a Chance to Be Heard
Not every guest who has a great stay will automatically leave a review.
They often check out, head home and get on with everyday normal life. Without a reminder, even satisfied guests can forget to share their experience.
That means your Google rating may not reflect all of the excellent guest experiences you’re delivering.
The first step to improving your rating is making sure every guest gets the opportunity to leave feedback.
Google ratings are one of the first things they can see.
A lower rating can make potential guests hesitate, especially when another property nearby has a stronger rating.
A higher number of positive reviews can help strengthen your overall rating and give future guests more confidence when choosing where to stay.
Improving your review score starts with consistently asking guests for feedback.
But manually contacting every guest takes time, and it’s easy to forget to ask when you’re busy running your property.
For example, freetobook’s Reputation Suite automates review requests, allowing every guest to share their experience after their stay.
This can help you collect more feedback and give happy guests a simple reminder to share their experience.
A consistent review process can help you:
Ask every guest automatically for feedback
Give more happy guests a chance to leave a review
Build a stronger Google rating over time
Save time by removing the need to manually ask for reviews
Show potential guests more positive experiences from previous stays
Build confidence with future guests comparing where to stay
You can’t change the reviews you’ve already received. But you can make it easier for your future happy guests to share their experiences.
Give every guest the opportunity to leave a review and start building a stronger reputation on Google, one stay at a time.
See how to fix it →Scan the QR code to download the app