As of today independent hotels, bed and breakfasts from all corners of the world can advertise directly for bookings on TripAdvisor. Owners will be able to drive direct bookings with zero commission from their TripAdvisor pages. They will be able to bid for clicks on a PayPerClick basis.
This is nothing short of a revolution in the way TripAdvisor promotes accommodation, a new way to get direct bookings.
If you are a property owner you can use the TripConnect system to show real-time rates and availability with a booking button for the customer to complete the booking.
When you have all three of the above you can set your PayPerClick budget and get started. You will be able to set a daily cap on your spend and you can do it for as long as you want. TripAdvisor will give you a forecast for monthly spend so you get an idea of costs.
As each booking comes in freetobook will show you that it came from TripConnect. You will also get a report from TripConnect showing your click costs and the booking revenue you achieved. This way you will be able to analyse the return on your advertising spend.
Freetobook is a Premium partner of TripConnect and can offer the service worldwide. If you already have a freetobook account you just need to contact TripConnect to setup your account. If you don’t yet work with freetobook this is an ideal time to signup.